/Contents 142 0 R New Product Launch | PDF - Scribd Product Launch Marketing Plan Presentation Free Google Slides theme and PowerPoint template Time to launch the product you have been working on for a long time! /Parent 2 0 R >> /LastChar 122 57 0 obj 6) Action Plan. /GS7 72 0 R Itactually depends on who your audience is and what you want to achieve. /Type /Group Looking for more PowerPoint alternatives? You can also consider chunking down a long goal into smaller objectives to do one by one. /S /Transparency 2) Current Marketing Situation. /Tabs /S /F3 68 0 R /Group << Ensure that at least 80% of marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts. /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /MediaBox [0 0 595.32 841.92] /ExtGState << Competitive research 08. /Image47 94 0 R /F9 106 0 R A new product introduction presentation needs to focus on the problem that your product is solving, its business model for driving revenue, and the demographic that it will target post-launch. /F1 66 0 R 5) Marketing Strategies. >> 248 0 R 204 0 R 258 0 R 205 0 R 206 0 R 1314 0 R 299 0 R 1315 0 R 1316 0 R 1317 0 R Going back to the first example we used from Airbnbs pre-launch presentation, we can see that one of the slides is dedicated to briefly explaining how the product works in three steps. Her audience is made up of colleagues who dont directly build the product, like the ones from the marketing and customer success teams. The Before Matrix will surely cause headaches. /ModDate (D:20140414115754+03'00') /Font << /Encoding /WinAnsiEncoding >> /Type /Group Its also vital to spotlight your products unique selling point to distinguish it from others. 955 0 R 956 0 R 956 0 R 956 0 R 956 0 R 957 0 R 958 0 R 958 0 R 958 0 R 959 0 R /Type /Group 402 0 R 403 0 R 404 0 R 404 0 R 404 0 R 405 0 R 406 0 R 407 0 R 407 0 R 407 0 R /Type /Page Our customizable template has everything you need for a product . >> Products business model /Group << /Image182 159 0 R /Parent 2 0 R /F1 66 0 R /F3 68 0 R Organize, manage, and review content production. Show your product in your slide. /F3 68 0 R 67 0 obj /CS /DeviceRGB Whether you're presenting to investors, retailers, prospects or marketers, put yourself in their shoes and make sure you include everything they need to know. 50 0 obj You can even add photos of every team member to make the presentation more personalized. 468 0 R 469 0 R 470 0 R 471 0 R 472 0 R 473 0 R 474 0 R 475 0 R 476 0 R 477 0 R >> Your call to action is something you say to encourage people to do something. /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /F1 66 0 R 22 [707 0 R 708 0 R 709 0 R 710 0 R 711 0 R 712 0 R] There was nothing else on stage (except for Musk) and all eyes were on the new Roadster. /StructParents 25 What is shown above is the value a user will get from using the product, compared to other alternatives; this immediately answers any potential concerns about the benefits of Mint. /Tabs /S www.slideteam.net. Product Launch. >> 20 0 obj 586 0 R 587 0 R 588 0 R 589 0 R] @\ . /S /Transparency 1 [217 0 R 218 0 R 219 0 R 220 0 R 221 0 R 222 0 R 223 0 R 224 0 R 225 0 R 226 0 R Fret not! >> /Creator >> As a result, you can share your fabulous presentations with others at anytime and anywhere.. Keywords: new product launch, product demo slideshow, product presentation . That simple sentence hinted at the Macbook Air and immediately caught everyones attention. 48 0 obj Work your way through challenges by defining the template below as per your brand imagery. >> /Contents 172 0 R Insert a product business model slide outlining the path to profitability for your new product. A product launch presentation is the summary of all key elements that your new product launch consists of that gets presented to various stakeholders and the public.. Branding/marketing. /ExtGState << /MediaBox [0 0 595.32 841.92] Product launch involves multiple stages, including understanding customers, analyzing market conditions, designing products, testing the development, marketing, and advertising. >> Its purpose is solely to inform your audience what the presentation is all about, so remember to keep it brief and simple. /Type /Page /StructParents 35 Edit the activities for your specific product, select a priority for each task, and specify start and end dates. >> Download Product Launch Marketing Plan TemplateMicrosoft Excel | Adobe PDF | Google Sheets. Talking about its strengths and opportunities, which can be taken out from the familiar SWOT analysis, probably works well too. Download 90-Day Product Launch Plan TemplateMicrosoft Excel | Microsoft Word | Adobe PDF. The simple design elements enable easy preparation and save a lot of time. Having a tagline reminds people of your products characteristics. /Contents 133 0 R /Font << Learn how the Smartsheet platform for dynamic work offers a robust set of capabilities to empower everyone to manage projects, automate workflows, and rapidly build solutions at scale. >> /StructParents 38 However, as patients delay care due to the COVID-19 pandemic, the pool of new patients that may have benefited from being treated with a new product is . Apply a document theme that matches your company brand. >> Something similar can be done in your own presentation, but for your own market. /Type /Page /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /Type /Page /P 3 0 R 997 0 R 997 0 R 997 0 R 997 0 R 998 0 R 999 0 R 1000 0 R 1001 0 R] Access our PowerPoint Ebooks, SlideTeam has published a new blog titled "Top 5 des modles d'exemples d'valuation de plan marketing avec des chantillons". Make quick presentations with AI . /F3 68 0 R 0 667 219 313 219 500 469 469 469 469 1233 0 R 1234 0 R 1235 0 R 1236 0 R 1237 0 R 1238 0 R 1239 0 R 1240 0 R 1241 0 R 1242 0 R /S /Transparency Because when these members know the feature well, they can make proper social media announcements and assist our customers better, which helps us build stronger relationships with customers. 2 [249 0 R 250 0 R 251 0 R 252 0 R 253 0 R 254 0 R 255 0 R 256 0 R 257 0 R 258 0 R] It's a method of determining how competitive pressure, seasonal changes, and . Finalize prototype 3 [259 0 R 260 0 R 261 0 R 262 0 R 263 0 R 264 0 R 265 0 R 266 0 R 267 0 R 268 0 R /Font << /Font << 478 0 R 479 0 R 480 0 R 481 0 R 482 0 R 483 0 R 484 0 R 485 0 R 486 0 R 487 0 R >> /CS /DeviceRGB Dont let all your effort from the beginning stop in the middle of nowhere. Pick the best presentation ideas and hold all the aces you need to win the day. endobj Also include the overall state of your market: This means you need to cover things like: You can add graphs and pie charts that'll make things clearer and easy to understand. 13. List the channels that you'll use to advertise the product launch and sell the product post-launch. /Parent 2 0 R 0 0 0 0 0 0 276 0 0 0 /Resources << /Type /Page /Font << Do share your feedback with us :-). /MediaBox [0 0 595.32 841.92] First thing first, you should discover their pain points via data, social media, research or any other reliable sources to have a solid background on the things you definitely need to mention in your product presentation. /Type /Page /Parent 2 0 R All in all, a good product launch presentation should highlight your customers needs and explain how your product will resolve them, thus creating an immediate connection with your audience. /Tabs /S /Contents 167 0 R Moving on to the next part, its time for your product launch timeline. << /F4 80 0 R 0 0 0 0 0 0 0 0 0 0 Just to give you an example, the following slide is a reproduction of Airbnbs original product presentation. endobj /Group << New Product Launch PPT - Presentation Design Agency /S /Transparency >> Three months roadmap strategy of product launch process. >> Lets imagine were having another one real soon and we need to set a SMART goal. /F9 106 0 R /Type /Group /Group << /S /Transparency endobj 689 0 R 690 0 R 691 0 R 692 0 R 249 0 R 250 0 R 251 0 R 252 0 R 253 0 R 254 0 R /Group << 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 685 0 R /MediaBox [0 0 595.32 841.92] << /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /F1 66 0 R 12. /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] A product presentation is a presentation you use to introduce your company's new or renovated product, or a newly developed feature, for people to get to know more about it. >> /S /Transparency Ensure that 100% of marketing & CS team members understand the feature and its values by giving them a clear introduction, a step-by-step guide and the key results of 3 important data charts (i.e. /F1 66 0 R /CS /DeviceRGB 02. >> /Parent 2 0 R /StructParents 1 Market Research 06. This product launch template serves as an easy way to organize activities into 30, 60, and 90-day segments. /Tabs /S Strategize with panache by using this product launch template. Market leader with X years of experience providing (product type) to (industry). /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] >> /Font << /F4 80 0 R >> Answering these should make your launch as successful as possible and create a buzz around it. << >> /Tabs /S 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R 685 0 R The Ultimate Guide to Creating the Best Survey Result Presentation in 2023, Creative Presentation Ideas - Ultimate Guide for 2023 Performance, Fringe Benefits Examples | The Ultimate Guide To Create An Attractive Benefits Package in 2023, Ultimate Guide To Trained Staff | Benefits, and Best Strategies in 2023, Choose a presenting tool & design your presentation, Anticipate questions & prepare the answers. /F6 86 0 R >> >> 943 0 R 944 0 R 945 0 R 945 0 R 945 0 R 946 0 R 947 0 R 948 0 R 949 0 R 950 0 R A Product Launch Press Release Template is a document that is released by the company when launching or introducing a new product. This means briefly listing your marketing efforts thatll make the launch reaches as many people as possible. Template 2. /StructParents 22 /F2 67 0 R /MediaBox [0 0 595.32 841.92] /Tabs /S Top searches. /StructParents 23 /F1 66 0 R >> /Footer /Sect 896 0 R 897 0 R 898 0 R 899 0 R 1351 0 R 1352 0 R 1030 0 R 1031 0 R 1032 0 R 1033 0 R 734 0 R 735 0 R 736 0 R 737 0 R 738 0 R 739 0 R 740 0 R 741 0 R 742 0 R 743 0 R Gone are the days when various features were shown only with small circles and lines. /S /Transparency An introduction is the first impression people have of your product presentation, thats why you should start strong and show people what they can expect to hear. /Marked true Venn diagram is considered the best while explaining the relationship between various elements. Templates. No matter whether you prefer Google Slides or PowerPoint presentations, the following steps will help you through the process. << /Type /Group /XObject << 418 0 R 419 0 R 420 0 R 421 0 R 422 0 R 423 0 R 424 0 R 425 0 R 426 0 R 427 0 R 52 0 obj 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R 684 0 R /Group << /CS /DeviceRGB /Type /Font Launching a new product is a multi-dimensional process that consists of many aspects. >> Automate your introductory stage with our free onboarding presentation template. >> /Resources << Show from which channel the product passes to another channel in a linear form making the process easy to understand. /Type /Page << New Product Launch Marketing Framework With Multiple Phases. It would be really awkward if you couldnt answer all questions related to the product that youve created, so try your best to avoid that situation. /F1 66 0 R /S /Transparency So download it right away. /StructParents 42 1243 0 R 1244 0 R 1245 0 R 1246 0 R 1247 0 R 1248 0 R 1249 0 R 1250 0 R 1251 0 R 1252 0 R /Group << /Resources << >> 40 [1002 0 R 1003 0 R 1003 0 R 1003 0 R 1004 0 R 1005 0 R 1005 0 R 1005 0 R 1006 0 R 1007 0 R 31 0 obj /Resources << /F6 71 0 R >> /Tabs /S 861 0 R 862 0 R 863 0 R 864 0 R 865 0 R 866 0 R 867 0 R 868 0 R 869 0 R 870 0 R /Type /Page >> 4) Objective & Issues. /Contents 91 0 R This article shows what to do and what not to do while designing slides for your in-house product launch PowerPoint presentation. /Type /Font /F3 68 0 R /Image45 93 0 R endobj /MediaBox [0 0 595.32 841.92] /GS8 73 0 R Keep professional colors and increase the transparency to have visible overlapping. This PowerPoint template is designed with a modern look and professional features to help you make a lasting impression. /Resources << Showcase product details and the roadmap to success by simply downloading this template and personalizing it as per your needs. Business . /Tabs /S /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] 4. You might think of a general goal, such as everyone understands thoroughly about the developed feature. /Parent 2 0 R 40 0 obj endobj /Type /Page A new product launch is an important aspect of product policy and product management. 1223 0 R 1224 0 R 1225 0 R 1226 0 R 1227 0 R 1228 0 R 1229 0 R 1230 0 R 1231 0 R 1232 0 R /Resources << 11 0 obj /Image13 74 0 R Messaging & positioning 12. /Type /ExtGState /Type /Group /F1 66 0 R /CS /DeviceRGB /Type /Group /S /Transparency >> Be yourself, everyone else is already taken! /StructParents 53 /StructParents 33 794 0 R 795 0 R 796 0 R 797 0 R] >> Its simple, impressive and cant be any more entertaining. /Widths [250 0 0 0 0 823 729 177 292 292 Add a market research slide with insights that you've acquired through focus groups, customer surveys, and other methods, List the criteria for your total addressable market (TAM). These two factors also are your background to establish the style youre going for and the way you present everything. /Type /Font 10 Steps to Creating a Powerful Product Presentation - Visme Blog After grabbing the audiences attention on your product, poke into all the good things that it can bring about. >> /Producer /Type /Page /F3 68 0 R >> /CS /DeviceRGB /CS /DeviceRGB /Tabs /S /ProcSet [/PDF /Text /ImageB /ImageC /ImageI] /Group << Innovative graphics will fuel the excitement of your team as well. /Type /Group >> /StructParents 24 /S /Transparency 1070 0 R 1070 0 R 1070 0 R 1071 0 R 1072 0 R 1073 0 R 1074 0 R 1074 0 R 1074 0 R 1075 0 R /F6 86 0 R /Contents 121 0 R /Parent 2 0 R /Font << 1357 0 R 1194 0 R 1195 0 R 1196 0 R 1197 0 R 1198 0 R 1199 0 R 1200 0 R 1201 0 R 1202 0 R Bringing a product to the market requires careful planning, good timing and hard work. Report on key metrics and get real-time visibility into work as it happens with roll-up reports, dashboards, and automated workflows built to keep your team connected and informed. /Resources << Discuss the promotional and marketing communication techniques with your marketing manager and develop influential advertising and pull tactics. >> 26 0 obj /Encoding /WinAnsiEncoding >> all our content according to the number of Stages to make it easier for you to refine the /MediaBox [0 0 595.32 841.92] /Font << 546 0 R 547 0 R 548 0 R 549 0 R 550 0 R 551 0 R 552 0 R 553 0 R 554 0 R 555 0 R /StructParents 13 /Font << /F6 86 0 R 822 0 R 1348 0 R 830 0 R 831 0 R 832 0 R 833 0 R 834 0 R 835 0 R 836 0 R 837 0 R Empower your people to go above and beyond with a flexible platform designed to match the needs of your team and adapt as those needs change. When teams have clarity into the work getting done, theres no telling how much more they can accomplish in the same amount of time. /Tabs /S /Image176 156 0 R /ExtGState << /GS7 72 0 R In other words, what is your target audience? /StructParents 49 >> >> 0 0 0 0 0 479 552 469 552 469 469] A product launch is an organized effort to successfully introduce a new product to the market. /XObject << 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R 683 0 R Free and customizable product presentation templates | Canva endobj 53 0 obj All three launch stages i.e. << 52 [1192 0 R 1193 0 R 1194 0 R 1195 0 R 1196 0 R 1197 0 R 1198 0 R 1199 0 R 1200 0 R 1201 0 R 1052 0 R] /Group << /CS /DeviceRGB /MediaBox [0 0 595.32 841.92] ), Specify the planned launch price for your product as well as the general price range it could sell at (to account for post-launch pricing adjustments).
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